How to Go Deep & Connect with Your Clients

Who can I help today? What connections can I facilitate? Is there an opportunity for collaborations?

Those are the core questions that I ask myself. They define the value I bring to the table.  I’ve been helping people make connections for the better part of 20 years. What I’ve learned is that the key to success comes down forming deeper relationships with people through listening.  Really listening.

The net result of having in depth conversations with clients and colleagues, is that by understanding the challenges they were facing, we often found new ways of exploring relationships with people they already knew. Or found common ground for collaborations that could either save them money or expand business for all parties. The key to these deep conversations is being mindful, fully present in listening mode and being intentional in your own role to serve your clients. That’s when the magic happens.  New connections and deeper connections to your clients are where you provide real value, and it will help you find more joy and satisfaction in the work that you do, too.

By way of example: I belong to a dynamic chamber of commerce that serves several communities.  We brought the communities together to discuss similarities, differences, assets,  and challenges they were all facing.  And what we found was an opportunity to explore whether it makes sense to jointly market the communities as one district for economic development.  The conversations are deep and could have a significant, positive economic impact.

Its exciting work. Its about intentional creativity and collaboration on common ground, and the way we got there was by having in depth conversations. So… what is the intention underneath the work that YOU do? Are you serving your clients or just your bottom line? Go deep,  get personal, and see who you can help today.